Have you ever come across a situation where you are not taken seriously because of your age? Have you had to throw in a line about your child to ensure that you are seen as a responsible person? Just take a minute and look around you, you will find several people who either look younger than their age or those who strive to look younger than their age. Noone is trying to look old. But I got this bizarre request from a client that has me thinking will this change soon?
Coming to the request, here's the conversation:
Client: Can you please share profiles of trainers who are older and have some grey hair?
Me: Sure, but they charge a bomb because they are thought leaders.
Client: Oh ok. Actually, I don't need older trainers but trainers who look old.
Hmm. Here I am thinking whether I need to plan a new selection process for the trainer. How many wrinkles does he/she have? How many greys does he/she have? I do understand where they are coming from. In our culture, age is given a lot of respect. Therefore, the idea that the trainer will command respect through age and therefore, will have more control over learning. While I do respect older people, I also respect people who know what they are talking about. Regardless of the age, position, or gender, I am willing to listen to someone if what they have to say is worthwhile. A small example is when I conducted a session on LMS for Kern. I am an instructional designer and not a developer. But I have been involved in the LionSher LMS development process at Kern. People at the conference heard me out and enjoyed the session because I spoke their language (layman's), I believed in what I was saying, I had done my research, and the session was extremely interactive.
A trainer I know keeps telling me 'I am going to color my hair grey next time. I am not as young as I look.' This had me thinking, does age really matter. I have seen an 'older' trainer command respect and unfortunately instill fear in the participants. I have seen good trainers facilitate great learning regardless of their age and background. What I look for in a trainer is:
Does he/she match Kern's way of thinking?
Does he/she put the learner in the center?
Is he/she reliable? (It is totally uncool to cancel at the last minute unless you are dying.)
Will the person have the energy required to carry off a session in a lively fashion?
Is he/she collaborative in nature?
If the answers are yes, then age really doesn't matter.
Have you also come across a situation where your boss makes you the point of contact and similarly the point of contact at the client's end also changes? Why? Is it because they want people at similar levels to talk to each other? Why are some companies so hierarchical? Why do they fail to understand that the handover has taken place because of a specialization and not because it is not important enough for the boss to handle the project? I am grateful enough to say that clients have thought they can walk all over me, but have finally realized that I know what I am talking about (atleast where learning is concerned). Now, they seek my opinion and wish to work with me on their projects. See, age doesn't matter.
Have you faced similar situations? Do share. Would love to know that it not just me. :)
I had this great opportunity of being at the right place, at the right time. What am I referring to? I got an opportunity to attend Geetha Krishnan's session at Kern during my one week long visit to Hyderabad. Geetha conducted a dynamite session where he introduced teasers that made us to think about several aspects of learning and technology. You can read (must read, actually) what was discussed during the session here. Now, given below are the truths and my response to these.
1. Learner's real world is full of distractions.
Do we really assume that the we have the learner's undivided attention? We sure do. We think we have designed an absolutely compelling, thought provoking, visually appealing training program that will glue the learners to their seats. Keeping our massive egos aside, let us accept the truth. For the learner, this is 'just another training program.' There I have said it! They will do any or all of the following as they take your training program - take calls, chat, check their mails, scratch their head, think about what they are going to eat for dinner, talk to a colleague, wonder how long your training program is going to last, and so on. Think about it. We have done all these and more when we were in school/college. Why should our learners be any different? So, what can we do?
Take your content dump and attack it with a butcher's knife. Chop out all the unnecessary things, slice out extra information, keep information that is directly linked to the learning objectives.
Ensure that you keep your course as close to the learner's reality as possible. Why? Because this increases their chances of remembering it. During the session, Geetha mentioned that it is important that the content is 'familiar to the learner' but not 'obvious to the learner.' Don't teach him things he already knows. But, ensure that what you teach him is very close to his world.
Design the course keeping in mind the learner's work and work environment. For example, we had to design training on grooming and personality development for sales executives of a retail store. They had to stop everything they did to attend to a customer. Therefore, we designed really short learning nuggets for them. On the other hand, in a very recent project, we were told that the learner will take this training program in the first three months of joining. First three months are totally dedicated to training, therefore, we know for sure that they will not be interrupted by customers.
The advantage of eLearning is that they can revisit it whenever they want to. Therefore, do not expect them to remember everything. Ensure that the most important information registers.
Strike an emotional chord. The higher the impact of training, the more interested they are going to be.
Understand them before you design for them. Find out what makes them tick, what inspires them. During the session, Geetha Krishnan mentioned that he was not a big fan of usability testing as people tell you what you want to hear. I think any form of testing is an attempt in the right direction. Whether controlled or not, you are making an attempt to design for your learner. And if the interviews are conducted right, people are going to give you valuable information.
2. Learners in eLearning are quasi-customers
First and foremost, I think it is great if teams truly design eLearning based on mental models of the learners. In most cases, it is typically the mental models of clients and IDs (or their bosses) that the team keeps in mind. Learner diversities can be kept in mind by doing extensive research during learner analysis. At Kern, we do contextual inquiry, mystery shopping (for sales related roles), interviews, observations, and secondary research to understand who our learners truly are. Based on the learner profiles, we also create learner personae if we see contradictory or a variety of prominent traits and characteristics. While I agree, that a trainer in a classroom has 30 participants in front of him and he needs to cater to different mindsets. I don't think this is any less true in online training. Having said that, I must accept that I have had a chance to meet and talk to learners in 90% of my projects. Some others are just not as lucky.
Also, I have attended training programs where the trainers have a very sketchy idea of who their participants are. They gauge the learner's reaction for half the day and then change their training style to meet the learner's needs. While it is great that these trainers think on their feet and quickly undo any damage done, I think half a day is crucial and if you don't make the right impression immediately, you have already been judged. Also, in most classroom sessions, you have only two days and therefore, half a day is a long time. Understanding who the learners are and how they will react to your program has to happen much earlier.
3. Faculty considers technology to be their enemy.
Why? Because they are worried that technology will make them redundant? They think that they may not be able to provide ALL the information a learner may need? They are scared of parting with 'their' content? Your guess is as good as mine. Another interesting thought that jumped to my mind is... why do ID's love technology? Because it gives them more control? It gives an opportunity to try fancy things or do things differently?
4. If technology helps people learn, what do ID's do?
As Geetha mentions, technology is only the 'way' a training module is delivered and ID the 'how'. Technology plays a crucial role in the learning experiences and therefore, must be selected carefully. Instead of the client telling you that they need an eLearning course, it should be derived from the learner's needs. It is not about using the latest technology to awe the learner. It is about using the most effective technology to deliver your training. Remember the technology that inspires you, may just scare your learner off. For a project, we wanted to introduce web 2.0 tools to encourage discussion and informal learning. But, during concept testing, we realized that our learners were not comfortable sharing their opinions out in the open. Therefore, technology must be decided based on the learner's needs/attitudes.
This doesn't mean that we continue doing things the way we have been doing for ages. If we do not explore newer technology, how will we know the learner's reaction to it? Ensure that you do your research well, involve your learners, seek their feedback/opinion regularly. Geetha mentions that faculty love their content most. Do IDs love their technology and tools most? What do you think?
5. Why are marketing and learning the first two industries to explore technologies?
I do not think these industries are insecure. I believe they are early adopters and constant learners. From the learning industry's perspective, it is necessary to explore technology to know whether this will excite the learners, reduce drop out rates, engage them further, make learning more entwined with their work. I think it is important to add newer ways of delivering content to the already existing basket. You can pick from wider range of choices based on your learner's needs and your client's budget. I don't believe that a technology will replace another. I am reminded of this point that Geetha Krishnan brought up - Informal learning and networking will kill eLearning. While I agree that we can not design/control/measure informal learning, I don't believe that eLearning is going to die. Yes, eLearning as we have seen it or understand it, may cease to exist. But, it is not going to die. Secondly, Kern does not believe that eLearning is the only solution. While eLearning is our forte, we do understand that other forms of delivery may just be the answer to our learner's needs. This, I think, is the mark of a learning solutions company. Informal learning is important. It has always existed. In online training, informal learning can ensure that the learner get an opportunity to share their thoughts and reach out to a wider audience. Having said that, informal learning will continue to take place even if you do not design avenues for it.
6. Adult learners hate eLearning, why?
I think adult learners hate training, period. It doesn't matter if it is eLearning or classroom training. When delivered at the wrong time to the wrong people, this is the response we are going to get. Discourage clients from implementing 'one size fits all' training programs. Encourage them to understand importance of customization and relevance to learners. Geetha opened my eyes to a very valid point. We teach within a very specific context and this context is typically true for that organization only. But when we design training for our clients, we try and ensure that it meets their organization objectives also. Training vs education is an interesting discussion. I think training meets an immediate need and education a larger need (which may not be obvious to the learner).
7. Training happens at transition points.
Training happens on a verge of a role change. This is why training is necessarily specific to the organization and this immediate need to ensure that they adjust well and quickly.
Geetha Krishnan also asked why people give so much importance to networking. I think it is the basic social need to be known and to connect. People want to share common experiences and find out what others are up to.
Finally, is learning open-source? This is question Geetha left us to chew on as he ended his session. It left several more queries in my head and I am not sure if I am closer to an answer. Help me out, guys. Learning is open source. Everything is available on the Internet, on the job, and in the social interactions. Learning is also very personal to the learner. He draws his own inferences from the training based on his experiences, attitudes and his motivations or immediate need.
Learning is open source today when you involve the learner in design, development, and implementation process. They have a say in what they are going to learn. They share their opinions and feedback. They have an opportunity to approve/disapprove. They have an opportunity to be more in control of what they learn.
I was reading Donald Clark's latest post on Funny Exam Answers. I found the Neils Bohr's incident particularly interesting. Read the post to understand what I am referring to. This had me thinking.
Do we always assume that there is only one way to do something or one right answer?
When we design assessments, do we fail to take into consideration that there may be more than one right answer?
Do we ever consider that the subject we are dealing with may have gray areas and is not necessarily black and white?
Do we take into account the fact that there are several variables in a real situation? Are we making it too simplistic and therefore, unusable because we fail to include the various permutations and combination that exist in real life?
Do we restrict our learner's imagination and insult their experience by giving them multiple choice questions that keep in mind only one aspect of real life?
Do we given them type in answers and then reprimand them for getting a spelling wrong or for not writing things the way we taught them?
I remember an incident from my college days. My English teacher would recite a poetry and would ask us to interpret the meaning of a verse. I would always wonder that there are several interpretations that can be drawn out from poetry. It all depends on the way you look at it. Most of the times, we are going to have different people interpreting different things and very seldom there is one right answer. Also, I think we want our learner to think of several situations. They should be able to apply what they have learnt in different contexts using their discretion, knowledge, and experience. We do not want to make all learners similar by expecting them to behave in the exact same fashion. We want to encourage them to think and make the right choices. Read another post that I had written some time back on Exercises that help reflect on gray areas.
Recently, we developed a small learning nugget on understanding your consumers and positioning a product. This nugget was meant as a refresher for an ILT program. The objective was very clear. The learner should be able to apply what he learnt during the ILT. He should be able to observe the farmer and his realities, identify what type of consumer this is and position a product accordingly. This was the learner's first experience to eLearning. During Learner testing, we realized that they wanted much more. They wanted more cases, they wanted to compare farmers, they wanted more variable factors and increase in complexity. Simplicity is fine, but pointless when it fails to capture the real influencing factors. The common misconception may as well be that simplicity means fewer variables. What I now understand is that multiple variable factors is far more realistic. So is it about simplicity vs. reality? Are we trying to equip the learners to deal with what is real or are we massaging their egos that giving them easy stuff? That's the question that needs to be answered.
Are you a designer? Are you inspired by one? Do you want to know how their mind works? Do you want a sneak peek into the kind of work they do? DezineConnect interviewed Neil Dantas, designer who designs graphical T-shirts with a strong social message. Read more here and be inspired!
As an Instructional Designer, I think it is great that these sites bring us closer to the design community. There is so much we can learn from them. A little about DezineConnect:
DezineConnect celebrates design from India. It connects creative people to the world. DezineConnect aims to showcase designers, design buyers, and design support people.
If you know a great designer, who must be featured here, get in touch with the DezineConnect team. You can follow DezineConnect on Facebook and Twitter. Stay connected to see some interesting stuff!
Giving feedback is truly an art that one needs to master. Before I go ahead, let me make it clear that I am referring to feedback given for assessments. We had this really interesting #KernLearn session on Twitter last week on Designing Assessment in eLearning. Given below is the transcript. ---------------------------------------------------------------------------------------------------------- rnarchana1. Do assessment questions aid learning? How can they be designed so as to enrich the learning experience? #KernLearn partvinu#KernLearn yes, they do, the strategies are dependent on multiple variables, formative or summative, blooms level, audience maturity etc shana1729@rnarchana 1) IF designed better, assessments enrich, otherwise kill learning. understand learner motivation n design acordingly. #KernLearn shana1729@rnarchana how to design assessment in elearning- a guide: http://bit.ly/1x8C7#KernLearn shana1729@rnarchana A) Numerous no. of qn kills interest B) design in innovative way- dare 2 move out of traditonal methods, yet learnable #KernLearn shana1729@rnarchana C) Make assessments more visual, but avoid unnecesary images. In elearning, a dry screen de-motivates learner.. #KernLearn shana1729@rnarchana D) Challenge the learner (if the profile of learner fits it) E) Make it game based F) Design around a story..#KernLearn shana1729@rnarchana F) Don't let learner think that "I am being examined" #KernLearn shana1729@rnarchana#KernLearn 2. I think max is 10 if it is designed in traditional methods - mcq, mmcq etc.. geetabose1. Assessments in refresher courses: used an exercise to help learners recall skills & clearly identify areas to brushup & focus. #KernLearn geetabose1. What was special abt this exercise - it cud guide learners across levels based on response & help zero in on thr focus area. #KernLearn rnarchana2. Assements in eLearning: How much is too much? Any thumb rules you follow? #KernLearn geetabose@rnarchana Clearly depends on the key testing points identified and their impact on learning outcome... 1-2/ LO is a good measure #KernLearn geetaboseRT @shana1729: F) Don't let learner think that "I am being examined" #KernLearn | this is an interesting point... rnarchana2. Learner will think its too many only if he does not see the purpose. If designed well, a quesn will have him wanting more. #kernlearn geetaboseFor adult learners, their motivation is high if they know upfront they r being examined & know the consequences @shana1729: F) #KernLearn rnarchana2. 2 many/2 little is relative. How many testing points do U have 4 the learning objectives is. imp & R they motivating enuf #KernLearn partvinu#KernLearn 3 screens 1 AQ, and final assessments generally 1 per objective, or 2 per topic geetaboseRT @rnarchana: 2 many/2 little is relative. How many testing points do U hav 4 learning objectives is imp & R thy motivating enuf #KernLearn geetaboseMost critical aspect of assessments that aid learning is the 'diagnostic' feedback that the learner receives - #KernLearn rnarchanaAssessments should have rewards and punishments. Increases impact. These should be designed based on the learner's motivations. #KernLearn rnarchanaRT @geetabose: Most critical aspect of assessments that aid learning is the 'diagnostic' feedback that the learner receives - #KernLearn rnarchanaDesigning assessments is not about tricking the learner into making errors. It is about making them think rather than guess #KernLearn geetaboseUse assessments creatively- enable learners to demonstrate knowledge, explain reasoning, develop argument or evaluate a situation #KernLearn geetaboseWhat's the most creative use of assessment that you have seen? Share some examples? #KernLearn vijeesh@rnarchana Assessment Qs: Response and analysis based assessment Qs can work wonders #KernLearn vijeesh@rnarchana 2. 10 interactive and motivating Qs per half an hour #KernLearn vijeesh1. Most important! RT @shana1729: @rnarchana F) Don't let learner think that "I am being examined" #KernLearn rnarchanaAn example for interesting assessments: http://tr.im/OpPJ Check Employee Security, Front Line Loss Prevention, #KernLearn rnarchanaExamples of interesting assessment in ELearning http://tr.im/OpQB Check examples of scenario based learning #KernLearn rnarchanaExamples of interesting assessments in eL http://tr.im/OpRE Check Pre-Op intro and Main Surgery #KernLearn varmarashmiRT @rnarchana: 2. 2 many/2 little is relative. How many testing points do U have 4 the learning objectives is. imp & R they motivating enuf #KernLearn varmarashmiRT @geetabose: RT @shana1729: F) Don't let learner think that "I am being examined" #KernLearn | this is an interesting point... varmarashmiRT @geetabose: Most critical aspect of assessments that aid learning is the 'diagnostic' feedback that the learner receives - #KernLearn varmarashmiAssessments enhance learner involvement and interaction (also visible in twitter sessions) #KernLearn -----------------------------------------------------------------------------------------------------------------
While there are several thoughts here that interest me, the one that mattered most is the one shared by Geeta: Most critical aspect of assessments that aid learning is 'diagnostic' feedback that learner receives.
Tell me something...
1. While designing feedback, do you ever think, 'How will my learner react to the tone of the feedback?' Why is this important, you ask? What is the standard feedback that you use "That is correct. or That is incorrect? I will tell you what I think is wrong with these (I could be biased as I hate conventional ways). a. It just sounds too robotic! The learner will find no joy in getting it right. On the other hand, if he does get it wrong, it is going to have 'zero' impact on the learner. b. It sounds condescending. If your learner is the sensitive/timid/introvert/self-respecting type, he is going to be offended. Learner motivation dips and you have lost him.
What can you do instead? Think about the tone. Think about the feeling that you want to evoke in your learners. Use direct feedback to make them feel good (You are right! or Absolutely! or We agree!). Use milder (but still effective) ways to tell him he got it wrong (Oops! or Nope. or Really? or Are you sure?). Please do not reprimand. We want to encourage him to learn and not make him feel small.
2. Do you ever think about what you want the feedback to do? For example, how does the following feedback help? Feedback for incorrect answer: That is incorrect. Rakesh falls in the low income group.
This learner has got this assessment wrong. This means that 'something' went wrong. She has not understood what you have explained previously. (Remember that is also not her fault) This is your opportunity to ensure learning is checked. This is your chance to set things straight. Here, you can explain why Rakesh falls in the low income group. If you don't, the learner is not going to go back and check (not even the studious ones go back). He will move ahead and your learning objective is already in danger.
What can you do instead? Do not underestimate the role of feedback. It can play a very crucial role in checking misconceptions/understanding. We all know that assessments are designed to check understanding. But checking does not mean identifying whether they got it right or wrong. By checking, I mean providing them the rationale. Tell them why they went wrong. It is not important to prove them wrong but to make them understand why it is wrong. Even if the learner gets it right, the rationale reinforces all that she has learnt. When she reads it, she feels good that she also had the same logic in mind. If it was good guess work, at least she can read why it is right.
3. Feedback can be more than just text! Text is just one way of giving feedback. Coming back to a point that I have touched briefly, what is the desired impact? Do you want to the feedback to have a high impact? Make the learner think? Use more than just 'That is correct. or That is incorrect.'
What can you do instead? Audio: You can use audio to let them know how they have done. Audio is a very powerful medium of getting feedback across. You must have seen how games such as Mario Brothers, Pacman, Tetris, and others use audio to indicate whether your move was a good one or bad. Visual: Show the consequence of an action as a visual. For example: image of a happy or a angry customer. Rewards and punishments: Add a challenge and raise the stakes. This ensures high impact. Some simple ways to do this could be points system, a (virtual) pat on the back, a big jump ahead, happy ending, and so on.
3. Choose my feedback strategy based on my learner. But most importantly, chose your feedback strategy based on your learner (or as we say at Kern, learner persona). Why? Imagine this. Your learner has to take your course because your research shows that this is a skill that he needs help with. But your learner believes otherwise. He thinks he knows everything he needs to about the topic. So what will you do? I would suggest you go for rewards and punishments. If you go by the conventional method, he will think he knows better and that the exercise itself must be flawed. So, challenge him. Trust me this works like a dream. At the end of the course, the learner still feels good about himself and he has also learnt a lot.
If your learner persona is a shy type who is afraid of getting it wrong, keep your strategy fairly simple. Encourage him all the way and he will do his best to learn. Therefore, chose your feedback strategy based on who your learner is. Understand their motivations and design your feedback accordingly.
Next time you are writing feedback for an assessment, ask yourself 'What do I want to do with this feedback?' (I pray the answer is not 'nothing' :)) Let us work on mastering the art of giving good feedback. Do share instances of how you use (un)conventional feedback to teach better.
Each Kernite gets an opportunity to present on a topic of their interest on Tuesdays and Fridays. This has not become a ritual at Kern. It was my turn to present and I was looking for a topic to present on. This was when I came across the term Pecha Kucha. I read more about this and was quickly fascinated. I presented on Using Pecha Kucha in Learning. This session was meant to be interactive where we all pooled in our thoughts to understand how and whether Pecha Kucha would be a useful tool in training. Given below is a brief introduction to the concept and then thoughts by Kernites.
Pecha Kucha (pronounced as peh-chak-cha) is a Japanese term for chatter or chit chat. In 2003, Astrid Klein and Mark Dytham designed with presentation format to ensure that young designers got an opportunity to share their work. The idea was the keep each presentation really short and concise to ensure that the audience stayed focused. This also allowed multiple presenters to present at one event. The most fascinating aspect about pecha kucha is that the environment has to be informal. Pecha kucha is not about being locked indoors with a presenter going on and on and the audience sleeping with their eyes open. Check out the pictures in Pecha Kucha's official website to get an idea of what informal means http://www.pecha-kucha.org/
A typical pecha kucha night has 8-14 presenters. Each presenter is allotted 6 minutes and 40 seconds. They can show 20 images for 20 seconds each. Pecha kucha must be highly visual. Presentations do not have text and bullets. Instead, they have eye catching images/photographs that supplement what is being said by the presenter. Let us look at a popular example of pecha kucha.
This presentation format is widely used in the field of design, architecture, photography, art, education, and business. In the corporate world, employees are opting for this format for internal presentations to:
check the length of the presentation
ensure that the presenter zeroes in on the message
avoid interruptions
avoid horrible poorly designed PPT presentations
The essence is to keep the presentation crisp and short. During a pecha kucha presentation, the slide automatically moves to the next one as the presenter talks. The presenter must practice to ensure that he/she says what he/she has to say in the span of 20 seconds.
Can pecha kucha be an effective learning tool? I think so! Why?
It is bound to grab the audience's attention (especially Gen Y).
The presentation is crisp and to the point. All unnecessary information is filtered out leaving behing the real message.
It may help bring people out of their shell. Since the setting is informal, people may be more comfortable.
It is energy packed and highly dynamic.
Pecha kucha as an instructional tool A trainer can teach a concept using this presentation format. But, we Kernites were not too kicked about this idea. Why? Pecha kucha is supposed to involve several presenters. The fun may be lost if it is restricted to just one. Also, 6 minutes and 20 seconds may not be suitable for all learners and topics. The learner may feel that the lesson was rushed. Another disadvantage is that the Q&A happens at the end of the session.
However, it may be an effective tool to recap what has already been taught or prior knowledge. It may also be useful to summarize a particular topic using pecha kucha. How? Allot one topic to each group in the audience. Ask them to design a pecha kucha presentation summarizing the topic assigned to them. From each team, have a presenter present their topic. This will ensure high involvement and motivation. This will also encourage healthy discussions and in turn, informal learning among learners. If your learners are spread across the globe, you could conduct pecha kucha online. This may not be as effective as conducting the event in a physical location but it is good enough.
Pecha Kucha as an Assessment Tool How can pecha kucha be used as an assessment tool?
Problem Solving: Give a case study to your learners. Ask them to arrive at a solution(s) based on what they have learnt. Ask them to present this to other learners using the pecha kucha format.
Analysis/Critique/Reflection: Pose a question or a statement and ask the learner to analyze, critique, or reflect on it using the pecha kucha format.
Pecha kucha is a great collaboration tool. It not only brings learners together, it also encourages informal learning. One concern that Vaishnavi, a Kernite, raised was that not all will be comfortable with the presentation format. She personally feels that she would feel under pressure if she was asked to stick to 20 seconds per slide. The environment must be informal and dynamic. It must encourage participation. Presenters must also ensure that time has been kept aside for Q&A.
Have you used Pecha Kucha for training? Please share your thoughts and experiences.
Audio is a crucial aspect of an elearning application. There are lots of courses that do not have audio. These courses can still be good if the learner hates audio. But audio can play an important role in learning. Audio:
Sets the tone for your course. If the audio is formal, the theme of your course will be formal. If the audio is humorous, the theme of your course is light and humorous.
Adds a personal touch by giving your course a personality. This does not apply for robot-like audio.
Captures learner's attention.
Completes the learning experience.
Reinforces learning by supplementing visuals and content.
Using audio in your course can be a gamble. If you do not play your cards right, you may end up ruining your course even if the ID strategy and theme is great. You need to keep in mind the following:
1. How much audio do I include in the course? This is the most important and the most difficult question. Further questions that arise:
Do I have the audio artists read everything from the screen? Please don't have the audio artist read everything (especially if your screens are content heavy). It is very distracting and unnecessary. Kern conducts learner testing to check the effectiveness of a course before its roll out. We have seen learners look for audio mute/off button several times. They are thinking, I can read the content, thank you very much. We have also seen occasions on which audio is different from the OST and this troubles the learner. He/she feels that there is a variation in what is being said in the audio and what is written on screen.
Do I just include the main gist of what is being covered in the screen? You can do this. However, ensure that your audio captures the most crucial information and does not sound abrupt. Sometimes, you just wait for the audio to continue but it doesn't.
Do I include audio for just the important screens? Please don't do this. Imagine the learner listening to a para long audio on a screen. He moves to the next screen and meets silence. It can be very awkward. I have seen this during learner testing. You can see the learners anticipating, waiting for the audio to start. I am almost tempted to lean over and say You can move on now.
Do I include separate audio for the characters? Your could do this depending on your budget. But it can be a nightmare to get the tone and the pitch right for multiple audio artists.
2. Should the audio supplement content or vice versa? Actually, it depends on the ID strategy you use for the course. If your course is highly visual, the audio will play a crucial role as it may act as a link between the screens. There are course in which the audio drones on and on, while nothing happens on the screen. This can hinder learning. The learner may switch off after sometime. Either reduce the audio, split the screens, or add animation to supplement the audio. Can you imagine staring at a screen waiting for the audio to get over? On the other hand, do not make a text heavy course, audio heavy. Like I already mentioned, it can be quite irritating for the learner. Find the right balance between audio and visuals.
3. Does the audio have the desired impact? Yes! You have identified how much audio you want to use. You have also found the right balance between audio and visuals. Now, what else can go wrong?
An unprofessional audio artist can ruin your course. If the tone and pitch is not right, the course will sound bad.
If the audio is too fast or too slow, it could kill learner motivation.
If the audio is not in sync with what is happening on screen, it will confuse the learner.
If the audio is not edited well, it will ruin the course even if your audio artist is really good.
4. How can audio add value? Audio in terms of background music can increase the imapct of the gain attention screen. Audio can also play a crucial role when used to indicate correct and incorrect feedback. This may be the best way to avoid 'That's correct' and 'That's incorrect' feedback. Audio plays an important role in games. It increases the thrill and increases the learner's curiosity.
There is no standard rule or guideline to say you can use this much audio in your course. Use audio wisely. Ensure that it has the desired impact. Use it to aid learning and make learning experience more pleasureable.
At a social gathering, I explained that I work as an ID at Kern Communications. A person (Rajeev's idol cum mentor from the training fraternity) said you are more into elearning. Elearning is not that interactive, it is very forced.
These words have been ringing in my head. Why did do people think elearning is not interactive and forced? Here are my guesses:
Learners do not interact with other learners.
Some really bad elearning courses have ruined elearning's reputation.
The learner has to complete the course.
(Can't think of any more. Please add if you remember more.)
Now, coming to point 1. Interactivity can be cognitive, social, and clicks (motor if you wish to call it that). If the training is poorly designed, cognitive interaction is not going to happen anyway. The person (I was referring to earlier) meant that elearning lacked social interactivity (learners interacting with learners). My response was to point out how web 2.0 fills that gap. But, I was still not satisfied with my response. With eLearning, social interactivity has been always a part of the learning process in the form of informal learning.
After you take the course (or even as you take the course), the learners share/exchange notes with other learners.
Some courses provide access to other learners and experts via chat rooms, forums, emails, and so on.
Can't do much about point 2, but pray that people start doing things right. I hope they begin to understand that click interactivity does not help people learn. Having text box or a fancy tabbed presentation is not sufficient. A click is just a click.
Coming to point 3, if elearning is forced because the learner has to complete the course, so is any other form of training (especially if the learner motivation is low). Like Tony Karrer mentioned in his blog post, at least the learner can click next and finish the course.
Here's a fabulous opportunity to learn about Web 2.0. Kern Communications is conducting a workshop on how Web 2.0 can be used for training. This workshop will allow HR managers and training heads to explore Web 2.0 for training purposes.
The workshop will help you:
Understand Web 2.0
Discuss training using sharing, collaboration, co-creation, user-generated content, social networking
Explore the use of tools such as wikis, blogs, virtual worlds, podcasts, videocasts, social networking to design training
Discuss case studies where trainers have effectively used these tools for training purposes
Experience learning and training in the virtual world
The workshop will be held on 31st January at Secundrabad, Andhra Pradesh, India. If you are interested or require more details, contact Vaishavi at vaishnavi@kern-comm.com or call her at 040-40171313. Also visit learnability matters.
Who hasn't heard about Brandon Hall Awards? Every year I check out the list of winners which typically includes Allen Interaction Inc., A.S.K Learning, Enspire Learning and so on. I consider these companies to be the best in the industry. Well, that's why they are on the list right? This year, Kern (we have always been dreaming of entering) sent in an entry in the Best Use of Blended Learning category. We knew our work was good because we used our very own learner-centered methodology for this project.
Getting to the point, we have won a bronze award for this entry! This year, our name will appear on the list of who's who and someone else will look at it in awe. Kern Communications getting its due recognition through this award... We are now officially (I believe we always were) in the same league as the best in the industry!
I am extremely proud to have been part of this project, which was Geeta's brainchild btw, and to belong to this organization that continues to strive for the best.
ADDIE is a popular instructional systems design (ISD). I say popular because it is the most discussed about methodology and also several organization still follow this methodology (with small modifications). I thought I must quickly capture what ADDIE is all about. So, here goes...
ADDIE model was designed to solve training problems. It was first established by the department of defense. It became popular after World War II.
Analysis phase is typically the first phase in the e-learning lifecycle. It involves analyzing the business goals, content for the course, and the learner’s prior skills. Analysis phase checks the quality of your course. It guides the designer while creating learning objectives. This phase involves the identification of the people and the deliverables for each of the phases. The areas addressed in this phase are:
Goals and objectives of this course
Learners and their prior knowledge
Training gaps
Available resources
Design Phase includes three steps:
Planning a design strategy
Selecting a format for the course
Creating a design document
The planning team, such as the manager and Instruction designer (ID), develops the project plan that guides each of the e-learning teams in the various phases of their activity. The output for this phase is the e-learning project plan and the design document. This plan provides guidance during the various stages of the e-learning process. The areas addressed in this phase are:
Organization of content
Presentation of ideas to learners
Delivery format
Types of activities/exercises
Development phase involves the actual creation of course or storyboarding. Information collected in the analysis and design phase is used to create the course. The design document plays a crucial role when the course is being storyboarded. A prototype is created to check for efficiency. Based on efficiency of the prototype, the course material is developed. When the first draft is complete, the course undergoes several review cycles to ensure accuracy of content. Typically, a pilot session is conducted on a few learners to test the efficacy of the course. The activities that are covered in this phase include:
Develop instructions
Create a prototype
Develop the course material
Conduct a review
Run a pilot session
Implementation phase indicates the completion of course creation. The course is launched into the market based on the mode of delivery (CDs, web, PDA, etc.) decided by the planning team. The learners take the course.Learners and instructors are notified about the launch of the course. The activities that are covered in this phase include:
Schedule the courses, enroll learners, and reserve on-site and off-site classrooms
Notify learners and their supervisors about the course
Evaluation phase of e-learning tests the efficacy of the course. It judges/evaluates whether the course was successful and whether it helped the learners reach their end goal. The Evaluation specialist carries out the evaluation along with the instruction designer and the interface designer. Based on the feedback from the student assessment and instructors, the e-learning course material can be revised. The questions that are answered during this phase are:
Do learners like the course?
Did learners achieve the learning objectives at the end of the course?
Did the course help the company achieve its business goals?
Did your course bring about the desired behavioral change?
Many e-learning organizations have their e-learning life cycle that best suits them. ADDIE is the most popular approach. Many suggest that ADDIE is time consuming and very systematic. The focus invariably moves away from the learner. Some suggest that ADDIE involves many rounds of rework and documentation and creativity suffers.
Successive approximation is another alternative suggested by Michael Allen. This process involves creating a functional prototype that would be tested on typical learners. It is known to be an iterative process that involves less rework.
At Kern, we have our own DLC that is learner-centered. This process has been carefully designed to ensure that the DLC is iterative. At every phase, checks and value additions happen. It works well for us as every Kernite believes in this methodology.
Last Thursday, we had an interesting session at Kern. It was called 'Tell me why?' and was conducted by Geeta. The main objective was to make us understand what kind of questions yield the desired results. Geeta, first, asked us to list the types of questions (interrogative, probing, inquiry, permission seeking, and so on). She, then, divided us into groups and gave us three situations: a learning situation, research situation, and a coaching situation. She gave us three goals and asked us to write down 5-10 questions that we would ask to reach these goals.
What was challenging about this activity was that these set of questions that come more easily or shall we say unconsciously when working on a live project, refused to enlighten us when we were consciously putting our mind to it. The session was very interesting as all groups got totally confused and struggled to come up with a set of questions. The discussion after this activity yielded more interesting insights.
This had me thinking... Whenever a project is assigned to me, during the project kickoff, we shoot a list of questions to ensure that we are fully armed with all the information we need to begin a project. These lists of questions are extremely important as they remove any element of doubt from our minds. Asking the right questions results good work. There are no rules, you can ask anything and everything to ensure that you are on the right track. No point thinking later that I was not informed regarding this. Information is not served in a platter. You need to dig it out. This is not because people who have the information do not want to share it. We tend to believe that we have stated things explicitly, but there may be certain things that we have taken for granted or labeled as common sense information.
Why, what, where, when, how are the most useful words that will help you perform better. Don't be shy, ASK!
This has been an ongoing debate among learning professionals. What is your take on it? Do you think elearning is a more effective solution to teach? Or do you believe that nothing works better than a classroom session? What's my take on the whole thing? Hmmm...
What I am wondering is which rule book states that it has to be this or that? Why can it not be a combination of learning solutions? Wondering what I mean? Read this article, Learning Solutions Demystified on Kern blog.
The challenge: Every project comes with its share of challenge. The biggest challenge is identifying the most effective strategy for the course with respective to its audience. The necessity to ensure that motivation is maintained through out the course keeps us busy questioning every design decision we make.
The research: The research that goes into a course to ensure that we know our learners well makes me believe that we are doing it right. We consciously ensure that our design is learner-centered and not a based on our whims and fancies.
The innovation: We try and think different for every project we work on. Ensure that we don't fall into the trap of selecting a strategy that we are comfortable with and one that has worked for us in the past. This gives us an opportunity to push ourselves and think bigger each time.
The brainstorming: The team effort to understand, research and come up with design solutions sure increases the motivation to perform. The freedom to share any thought or idea minus restrictions and political games seldom played by colleagues enriches the experience. Every one is a true professional here.
The team: Knowing that you are part of a dream team sure gives a head rush! The pleasure of working with the best in the field and the intelligent, self-motivated freshers makes you want to give your best always. A team that genuinely cares. People are always there for each. It has never been about pushing work to another, but always sharing it together.
The environment: A work environment that encourages learning and ensures pure fun widens your mind. It gives you the space to think and grow. It helps retain your individuality in the crowd. A work space that allows you to pursue your passions. An environment where you know you belong.
The results: Finally, knowing that we are generating quality courses that are making a difference in the training world makes you proud to be associated with such as organization. We know that quality is sacrosanct and can never be compromised.
Software Professional: Hi, what do you do? Me: Am an instructional designer, elearning.... we design training modules Software Professional (cynical look on his face): Oh.... Me: Oh? What do you mean.... oh? Software Professional: So, you are the guys who design those boring courses that we have to go through.... they put me to sleep... tell me something, I am a computer engineer, why should I go through a course of communication skills? Seems very irrelevant....
At this point, I get all defensive and give a huge speech about how Kern is different and that we do a lot of research to ensure that the courses are relevant, motivating and interesting. But the software professional continues to look at me with an I-don't-think-so expression and a raised eyebrow. I give up and maintain a sulking expression for the rest of the evening.
It is not this guy's fault that he holds a very low opinion about elearning courses. Once bitten, twice shy is the expression that comes to mind. At work, he is required to take several courses off the LMS. He does not know why he must take them. Some courses may be relevant to him while others are not. The courses are so boring and irrelevant that motivation is extremely low. The HR also seems to add courses because they 'have' to show this in their calender. Most of these courses are text heavy with poor visual graphics. They might as well read a book. It is a torture to sit through these courses. I was hardly surprised when this guy confessed, "I just click Next and be done with it."
Even if I scream from the rooftops that we are different, these guys are not going to believe us. Why should they? They have had to put up with really bad stuff. This just goes to show how many bad courses are out there. Our work is made even more difficult because of these courses. We need to fight this bias against elearning and ensure that our work is radically different to gain their attention and respect.
Lets all say no to boring courses that prejudice our learners! Lets try harder to design courses that motivate and inspire people to learn. May the good triumph over the evil.....